In an online Wall Street Journal Live interview last week, Republican strategist Karl Rove, claimed that terms such as "self-deportation" are "distinctively unwelcoming" rhetoric and were the reasons why Romney lost the Hispanic vote this past election. Rove pointed to Texas Senator-elect Ted Cruz who won because he used a more welcoming message, but Ted Cruz ran on an Attrition Through Enforcement platform and was rated as a NumbersUSA True Refomer.